There's so much that goes into making your sustainable fashion brand stand out from the crowd, but the most important is making sure you are using the perfect materials for your stunning collections.
From linen, better cotton and natural fibres, through to vegan leathers and peace silk, there are a huge variety of exquisite, while completely sustainable options to choose between.
This article will take a look at just a few of the most sought after sustainable fashion materials and give you some tips on building your brand using the right choice of fabrics.
FASHION MATERIALS SURE TO
"WOW" YOUR CUSTOMERS
Let's have a look at two of our personal favourite materials to use in the production of garments, and why exactly the sustainable options are so much better for our planet...
Currently, the production of just one pure silk saree results in the boiling (and subsequent killing) of more than fifty thousand silk worms. It goes without saying that there must be a kinder, non-violent method for producing silk which doesn't harm innocent beings.
With that said, and as the name suggests, "peace silk" combats this issue entirely by ensuring that no silk worms are harmed in the making of the materials. Peace silk is created by very gently cutting open the cocoon, allowing for the developing creature to safely escape and fly off to reach it's full potential.
Harvesting in such a way ensures that no living being is harmed, yet the luxurious silk can continue to be produced and enjoyed by millions. Surely this is a win-win for everyone!
Cotton is by far one of the most popular and highly sought after fashion materials across the globe. This is mainly due to it's softness, versatility and affordability. Cotton is so popular, in fact, that over half the clothes bought in the UK are made from it.
However, conventional cotton manufacturing practices are far from sustainable, and massively add to the pollution of our planet. This is due to the vast quantities of fertilisers as well as pesticides and other harsh chemicals which are applied to the fashion materials while they are being produced.
As these nasties inevitably work their way downstream, they do damage to the soil on the ground, and eventually are dumped into our struggling oceans, lakes and rivers. This causes harm to wildlife and hinders the biodiversity of our beautiful planet.
In addition to this, vast volumes of water are required in the production of non sustainable cotton, which we (of course) should be trying to avoid.
That said, why not opt for more sustainable options for producing and sourcing cotton, which don't negatively impact our planet nearly as much?
Organic farming ensures that cotton is made using natural methods, and it all starts with looking after the soil! The Earth is looked after harmoniously by farmers, with the use of only natural pesticides (such as insecticidal soaps and plant based alternatives). This, in turn, allows for the production of the fashion material we're so fond of.
Where can i find sustainable
fashion materials like these
for my brand?
If you're on the look out for sustainably made materials for your clothing brand, look no further!
At Masala Threads, we source the most stunning and unique sustainable fabrics. We have an abundance of materials for your to choose between, and if you're a little unsure, we'll be more than happy to offer a helping hand.
As well as the sustainability of all our fabrics, everything is also ethically made, meaning absolutely no workers are harmed or paid unfairly for their hard word. Just as it should be.
For more information, and to make any requests, feel free to book in a 30 minute discovery slot with our fabulous founder, Dawn, who will walk you through your options!
Build a brand you're truly proud of with the help of Masala Threads.